SEGO Teams Up with GYB Commerce for a Digital Makeover
Overview
The modern man’s lifestyle can survive without the use of smartphones, and they have changed the shopping pattern of consumers. They no longer wait in long lines at physical stores; the modern-day consumer wants to be able to sit comfortably at home and browse, compare, and order mobiles online.
Indeed, SEGO had well noted the shift in consumer preferences from brick-and-mortar retail to online shopping, and it made the decision to fully immerse itself in e-commerce. Yet online-first business is more than just setting up an e-commerce website; it has the potential to redefine how much of an organization engages with its customers across touchpoints.
5+
Years
Proven Track Record
98
%
Customer Satisfaction
50+
Businesses
We have built & Optimize
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Mins
Average Answer Time
About SEGO
SEGO has built its reputation by offering affordable, high-quality smartphones like the SEGO Pro and SEGO Lite. With a loyal customer base and innovative designs, SEGO thrived in physical retail. However, as online shopping gained momentum, the company realized it needed to rethink its approach to keep up with the competition.
Challenges
Despite its strong presence in traditional retail, SEGO faced several hurdles in the digital space:
- Reaching New Customers
- Lack of Engagement
- Lost Opportunities
Solutions
GYB Commerce stepped in to help SEGO create a modern e-commerce platform and streamline their operations.
- Deep Dive into the Market
- A Clear Game Plan
- A Website That Works for Everyone
- Smart Search Tools
- Personalized Recommendations
- Secure Payment Options
- Protecting Customer Data
- Team Training
Results
- SEGO’s new online platform helped them reach 30% more customers, especially in previously untapped regions.
- Both gross revenue and online sales have spiked by %-and % in a months, respectively
- Personalized product recommendations and targeted marketing increased customer engagement by %.
- Automated systems cut operational errors by %, saving time and reducing costs.
- SEGO’s shift to e-commerce positioned them as an innovative, forward-thinking brand.
"GYB Commerce transformed our e-commerce platform, exceeding our expectations. The new design is not only visually appealing but also user-friendly, significantly boosting our sales and customer retention rates. Their attention to detail and proactive communication made the entire process smooth. This has been a pivotal step in our digital transformation journey."
Dhanak Shah / Founder, Saira Noor
Technologies that we use.
Shopify
Payfast Payment Gateway
Hosting Services
SEO Tools
